Delivers what he promises

Once a growing up has learned the upright walking, his feet carry him through life. Walking is the most natural locomotion, that is suddenly dominated after some first clumsy attempts. Shoes help us to move better, which is good. On the other hand, they also lift the heel and increase the pronation – the negative side.

Sophisticated technologies and comprehensive know-how are used in the development of running shoes, to imitate the natural movement of the human body as closely as possible. The secrets of a good running shoe slumber in secrecy, including, for example, the supporting effect of the footbed, the damping behavior during impact and an altitudinal course.

A running shoe is a high-performance athlete

The optimum running shoe has a sole level, that is individually customized to the runner and his running style. The perfect fitting running shoe should be as flat as possible and as high as necessary.

This applies to the front and the rear of the shoe. This is intended to reduce the lever movement and to increase the stability of the foot.

Due to an inappropriate level of sole, the foot could buckle easier at impact. Just remember the picture of platform shoes or high heels, which provide a large distance between foot and ground. The danger of spraining one´s foot becomes almost inevitable.

Damping – tough to take

When running, the weight of the human body meets the ground in full impact. This creates tremendous forces that equals two to four times the body weight. The cushioning of the shoe will ensure that the “crash” is well cushioned between body and floor, and the musculoskeletal system is not too much stressed. The cushioning of a running shoe becomes in
our modern civilization increasingly important, because soft and natural surfaces like sand paths, lawns and woodland paths are now increasingly replaced by hard surfaces like asphalt.
The more important becomes the right running shoe with an optimal cushioning system – almost as a substitute for the natural ground.

As a responsible provider of running shoes, we help you by looking for the running shoe that is perfectly tailored to your individual preferences.

And we pay attention to reasonable diversification in your running shoe assortment. You can trust in our experienced advice, which is always long term oriented.
Because we want finally to turn satisfied customers into loyal regular customers. For many years and thousands of miles.